{"id":2611,"date":"2024-10-16T10:57:31","date_gmt":"2024-10-16T10:57:31","guid":{"rendered":"https:\/\/blog.lowfruits.io\/?p=2611"},"modified":"2024-10-16T10:57:31","modified_gmt":"2024-10-16T10:57:31","slug":"local-seo-keyword-research","status":"publish","type":"post","link":"https:\/\/lowfruits.io\/blog\/local-seo-keyword-research\/","title":{"rendered":"How to Do Local SEO Keyword Research in 5 Easy Steps"},"content":{"rendered":"\n<p>Effective keyword research is essential for local SEO. Finding the right keywords can help your business <strong>rank higher in local search results<\/strong> and <strong>attract customers near you<\/strong>.<\/p>\n\n\n\n<p>In this guide, you'll learn how to do local SEO keyword research that generates traffic and supports your business's growth.<\/p>\n\n\n\n<p>The best part?<\/p>\n\n\n\n<p><strong>It only takes 5 easy steps.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents crazy has-background is-layout-flow wp-block-group-is-layout-flow\">\n<p>In This Article<\/p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#what-is-local-seo-keyword-research\">What Is Local SEO Keyword Research?<\/a><\/li><li><a href=\"#why-are-local-keywords-important\">Why Are Local Keywords Important?<\/a><\/li><li><a href=\"#how-to-do-local-seo-keyword-research\">How to Do Local SEO Keyword Research<\/a><ul><li><a href=\"#1-brainstorm-local-keywords\">1. Brainstorm Local Keywords<\/a><\/li><li><a href=\"#2-discover-local-keyword-opportunities\">2. Discover Local Keyword Opportunities<\/a><\/li><li><a href=\"#3-identify-low-competition-keywords\">3. Identify Low-Competition Keywords<\/a><\/li><li><a href=\"#4-extract-competitors-keywords\">4. Extract Competitors&#x2019; Keywords<\/a><\/li><li><a href=\"#5-build-a-content-strategy-with-keyword-clusters\">5. Build a Content Strategy With Keyword Clusters<\/a><\/li><\/ul><\/li><li><a href=\"#low-fruits-tip-perform-local-seo-keyword-research-fast\">LowFruits Tip: Perform Local SEO Keyword Research &#x2014; Fast<\/a><\/li><li><a href=\"#next-steps-content-optimization-and-rank-tracking\">Next Steps: Content Optimization and Rank Tracking<\/a><\/li><li><a href=\"#local-keyword-research-fa-qs\">Local Keyword Research FAQs<\/a><ul><li><a href=\"#aioseo-what-are-local-keywords\">What are local keywords?<\/a><\/li><li><a href=\"#aioseo-what-are-local-keywords\">Is local keyword research different than normal keyword research?<\/a><\/li><li><a href=\"#aioseo-what-are-local-keywords\">Why is keyword research important for local SEO?<\/a><\/li><\/ul><\/li><li><a href=\"#final-thoughts\">Final Thoughts<\/a><\/li><\/ul><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-local-seo-keyword-research\">What Is Local SEO Keyword Research?<\/h2>\n\n\n\n<p>Local SEO keyword research involves identifying the <strong>specific search terms<\/strong> people use when <strong>looking for businesses or services near their location<\/strong>.<\/p>\n\n\n\n<p>By understanding these keywords, you can optimize your website to rank higher for local searches and attract more targeted traffic.<\/p>\n\n\n\n<p>For example, a restaurant in Miami might target keywords like &#8220;romantic dinner miami,&#8221; or &#8220;outdoor dining miami.&#8221; A local locksmith might focus on keywords like &#8220;locksmith denver county&#8221; or &#8220;24 hour locksmith denver.&#8221;<\/p>\n\n\n\n<p>A user could also discover a local business by using \u201c<strong>near me<\/strong>\u201d at the end of their query. Search engines are sophisticated enough to identify a user\u2019s location and serve results in their area.<\/p>\n\n\n\n<p>The screenshot below demonstrates how Google populates coffee shops in Paris for one of these &#8220;near me\u201d searches.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"679\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/near-me-search-1024x679.jpg\" alt=\"Google Map Pack results for the query coffee shop near me.\" class=\"wp-image-2613\" title=\"Local Results for a Near Me Search\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/near-me-search-1024x679.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/near-me-search-300x199.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/near-me-search-768x509.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/near-me-search.jpg 1100w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-are-local-keywords-important\">Why Are Local Keywords Important?<\/h2>\n\n\n\n<p>Local keywords are crucial for businesses looking to attract customers in their area. Here's why:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increased Visibility: <\/strong>When you target local keywords, your business becomes more visible to local customers seeking your products or services.<\/li>\n\n\n\n<li><strong>Targeted Traffic:<\/strong> Local keywords attract visitors who are more likely to be interested in your offerings.<\/li>\n\n\n\n<li><strong>Improved Conversions:<\/strong> Customers who find your business through local search are often ready to make a purchase.<\/li>\n\n\n\n<li><strong>Enhanced Brand Awareness:<\/strong> By ranking for relevant local keywords, you can build brand awareness and establish yourself as a trusted local business.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-do-local-seo-keyword-research\">How to Do Local SEO Keyword Research<\/h2>\n\n\n\n<p>Let's dive into the 5-step process for conducting effective local SEO keyword research:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-brainstorm-local-keywords\">1. Brainstorm Local Keywords<\/h3>\n\n\n\n<p>Start by brainstorming a list of relevant keywords for your business. Consider factors like your products, services, location, and target audience.<\/p>\n\n\n\n<p>Here are some tips to help you get started:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Describe what you offer.<\/strong> This is likely to be a list of your products or services. Use general terms to capture a comprehensive overview of your offerings. (Examples: financial consultant, financial advisor, retirement planning, wealth management)<\/li>\n\n\n\n<li><strong>Think like a customer. <\/strong>Now, imagine yourself as a potential customer and consider the search terms you would use to find a business like yours. These may be more solutions-oriented if you offer a service. (Examples: tax filing help, how to set up roth ira, wealth advisor near me)<\/li>\n\n\n\n<li><strong>List location-based modifiers. <\/strong>Write down the areas where you operate. This could include your city, neighborhood, zip code, or region. (Examples: los angeles, la county, orange county, orange california).<\/li>\n\n\n\n<li><strong>Combine your keywords with the location-based modifiers. <\/strong>Now, you should combine your keywords from the first two bulleted points with the third bullet point. This will create a list of local keywords relevant to your business.<\/li>\n<\/ul>\n\n\n\n<p>You now have a list of several <strong>seed keywords<\/strong>, which will kick off your local keyword research.<\/p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Tip<\/strong>: Want to streamline this keyword ideation and research process? Jump down to our later section about using LowFruits for <a href=\"#low-fruits-tip-perform-local-seo-keyword-research-fast\">fast local keyword research<\/a>.<\/p>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-discover-local-keyword-opportunities\">2. Discover Local Keyword Opportunities<\/h3>\n\n\n\n<p>At this step, you\u2019re going to enter your seed keywords into a <a href=\"https:\/\/lowfruits.io\/blog\/best-seo-keyword-research-tools\/\" title=\"15 Best SEO Keyword Research Tools [Free & Paid]\">keyword research tool<\/a>.<\/p>\n\n\n\n<p>For our tutorial, I\u2019ll be using <strong>LowFruits<\/strong>.<\/p>\n\n\n\n<p><a href=\"https:\/\/lowfruits.io\/\" title=\"LowFruits - Analyze the SERPs Faster, Find Weak Spots\">LowFruits<\/a> is a keyword research and SERP analysis tool designed for small business owners. It helps you identify keywords relevant to your niche that have <strong>high-ranking potential<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/lowfruits.io\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"875\" height=\"449\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/06\/lowfruits-homepage.jpg\" alt=\"LowFruits homepage, a keyword research tool for small business owners.\" class=\"wp-image-2020\" title=\"LowFruits Homepage\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/06\/lowfruits-homepage.jpg 875w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/06\/lowfruits-homepage-300x154.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/06\/lowfruits-homepage-768x394.jpg 768w\" sizes=\"auto, (max-width: 875px) 100vw, 875px\" \/><\/a><\/figure>\n\n\n\n<p>To get started, navigate to the <strong>Import<\/strong> tool located in the left menu and name your report.<\/p>\n\n\n\n<p>You\u2019ll have two options for importing your seed keywords:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Copy and paste<\/strong> &#8211; This option allows you to <strong>add up to 5,000 keywords<\/strong> per import.<\/li>\n\n\n\n<li><strong>Upload <\/strong>&#8211; If you have a spreadsheet of your keywords, you can upload the file to LowFruits. You may <strong>upload up to 20,000 keywords <\/strong>per import.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"674\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/import-seed-keywords-1024x674.jpg\" alt=\"Import tool in LowFruits allows you to add keywords.\" class=\"wp-image-2614\" title=\"Import Tool\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/import-seed-keywords-1024x674.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/import-seed-keywords-300x198.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/import-seed-keywords-768x506.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/import-seed-keywords.jpg 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>From here, select the <strong>country<\/strong> and <strong>language<\/strong> from which LowFruits will extract keyword data.<\/p>\n\n\n\n<p>Then, scroll down to see additional settings for your report. You can customize these to your preferences, but there are two settings I\u2019d like to highlight:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Local search volumes: <\/strong>Leave this box checked because it will fetch the monthly search volumes <strong>for your selected country<\/strong>. If you uncheck it, it will fetch global search volumes, which are less reliable for local optimizations.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Analyze all:<\/strong> Checking this box will depend on how many keywords you have imported. Since LowFruits uses a credit system (1 credit = 1 keyword analysis), be mindful of how many keywords and credits you have. A keyword (SERP) analysis pulls ranking data we\u2019ll use to determine if a keyword is worth targeting. It\u2019s necessary in our next step but can be performed manually afterward if you leave this box unchecked.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"958\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/analyze-all-import-1024x958.jpg\" alt=\"Import settings in LowFruits.\" class=\"wp-image-2615\" title=\"Additional Import Settings\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/analyze-all-import-1024x958.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/analyze-all-import-300x281.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/analyze-all-import-768x718.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/analyze-all-import.jpg 1344w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Once you\u2019re ready, click <strong>Import<\/strong>.<\/p>\n\n\n\n<p>LowFruits will generate a keyword report that looks like this:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"492\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-california-keyword-report-1024x492.jpg\" alt=\"Local keyword report for the financial advisors in California.\" class=\"wp-image-2617\" title=\"Keyword Report Example\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-california-keyword-report-1024x492.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-california-keyword-report-300x144.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-california-keyword-report-768x369.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-california-keyword-report-1536x738.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-california-keyword-report.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Note:<\/strong> If you left the Analyze all box unchecked, the right columns will be empty. You can populate this data by selecting your keywords to analyze manually. (This tutorial shows you <a href=\"https:\/\/lowfruits.io\/docs\/serp-analyzer\/\" title=\"LowFruits SERP Analyzer\">how to use the SERP analyzer<\/a> to extract keyword data.)<\/p>\n<\/div>\n\n\n\n<p>Now, we need to identify which of these keywords are <strong>worth targeting<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-identify-low-competition-keywords\">3. Identify Low-Competition Keywords<\/h3>\n\n\n\n<p>At this stage, we\u2019re going to evaluate the <a href=\"https:\/\/lowfruits.io\/blog\/keyword-difficulty\/\" title=\"Keyword Difficulty: What It Is, Why It Matters, & How to Find It\">keyword difficulty<\/a> of our local keywords.<\/p>\n\n\n\n<p>To do this, we\u2019ll focus on the following columns in our report:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Vol.:<\/strong> Monthly search volume based on your selected country.<\/li>\n\n\n\n<li><strong>SD: <\/strong>SERP Difficulty Score is a LowFruits metric for how challenging it is to rank for a keyword. It is on a scale of 1 to 3, with 1 being the easiest and 3 being the hardest.<\/li>\n\n\n\n<li><strong>Weak Spots: <\/strong>These are competitors ranking on the first page of Google with low domain authority. Each fruit icon represents a weak competitor that could be easily outranked. The more icons there are, the easier it will be to rank high on the first page of Google for that keyword.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"492\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-keyword-difficulty-1024x492.jpg\" alt=\"Keyword report with the volume, SD, and weak spots columns highlighted.\" class=\"wp-image-2618\" title=\"Metrics to Determine Keyword Difficulty\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-keyword-difficulty-1024x492.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-keyword-difficulty-300x144.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-keyword-difficulty-768x369.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-keyword-difficulty-1536x738.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-keyword-difficulty.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Now, here\u2019s what we\u2019re going to do with these columns:<\/p>\n\n\n\n<p>1. Click the <strong>SD filter<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1004\" height=\"536\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/sd-filter.jpg\" alt=\"SD filter in a LowFruits keyword report.\" class=\"wp-image-2619\" style=\"width:569px;height:auto\" title=\"Serp Difficulty Score (SD) Filter\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/sd-filter.jpg 1004w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/sd-filter-300x160.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/sd-filter-768x410.jpg 768w\" sizes=\"auto, (max-width: 1004px) 100vw, 1004px\" \/><\/figure>\n\n\n\n<p>2. Enter a <strong>1<\/strong> for the<strong> max SD<\/strong>, and click <strong>Apply<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"499\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-sd-filter-1024x499.jpg\" alt=\"SD filter maximum set to 1 in LowFruits.\" class=\"wp-image-2620\" title=\"Set SD Filter to 1 Max\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-sd-filter-1024x499.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-sd-filter-300x146.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-sd-filter-768x374.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-sd-filter.jpg 1330w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>3. Next, click the <strong># Weak<\/strong> filter. This represents the number of weak websites ranking on the first page of Google.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"447\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/weak-spot-filter-1024x447.jpg\" alt=\"Number of weak spots filter.\" class=\"wp-image-2621\" title=\"Weak Spots Filter\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/weak-spot-filter-1024x447.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/weak-spot-filter-300x131.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/weak-spot-filter-768x335.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/weak-spot-filter.jpg 1206w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>4. Enter a <strong>1<\/strong> for a <strong>minimum number of weak spots<\/strong>, and click <strong>Apply<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"992\" height=\"540\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-weak-spots-min.jpg\" alt=\"Number of weak websites filter set to 1 minimum.\" class=\"wp-image-2622\" style=\"width:565px;height:auto\" title=\"Set Weak Spots Filter to 1 Min\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-weak-spots-min.jpg 992w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-weak-spots-min-300x163.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/1-weak-spots-min-768x418.jpg 768w\" sizes=\"auto, (max-width: 992px) 100vw, 992px\" \/><\/figure>\n\n\n\n<p>5. <strong>Last step: <\/strong>Click the <strong>Volume<\/strong> column header to <strong>sort by monthly search volume<\/strong>. This action will sort this column in descending order.<\/p>\n\n\n\n<p>After sorting, your report should look something like this:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"385\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/easy-local-keywords-1-1024x385.jpg\" alt=\"List of easy local keywords about financial advisors in LA.\" class=\"wp-image-2633\" title=\"Example of Easy Local Keywords\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/easy-local-keywords-1-1024x385.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/easy-local-keywords-1-300x113.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/easy-local-keywords-1-768x289.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/easy-local-keywords-1-1536x577.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/easy-local-keywords-1.jpg 1980w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>You now have a local keyword report with the following attributes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>High monthly search volumes<\/li>\n\n\n\n<li>A low keyword difficulty (SD)<\/li>\n\n\n\n<li>At least 1 weak competitor you can outrank<\/li>\n<\/ul>\n\n\n\n<p><strong>These are easy local keywords.<\/strong><\/p>\n\n\n\n<p>You can use these keywords to optimize your website and rank in local search results.<\/p>\n\n\n\n<p>Technically, <strong>you could stop here<\/strong>.<\/p>\n\n\n\n<p>But if you want an upper hand over the competition, proceed to the following two steps.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-extract-competitors-keywords\">4. Extract Competitors\u2019 Keywords<\/h3>\n\n\n\n<p>Analyzing competitors\u2019 keywords can provide valuable insights into how they're generating organic traffic.<\/p>\n\n\n\n<p>You can use this information to <strong>inform your own local SEO strategy<\/strong>, driving traffic to <em>your<\/em> site.<\/p>\n\n\n\n<p>The first step?<\/p>\n\n\n\n<p><strong>Identifying your competitors.<\/strong><\/p>\n\n\n\n<p>If you\u2019re unfamiliar with who your competitors are, we have a complete tutorial on <a href=\"https:\/\/lowfruits.io\/blog\/find-competitors-keywords\/\" title=\"How to Find Competitors\u2019 Keywords (& Outrank Them!)\">how to find competitors and their keywords<\/a>.<\/p>\n\n\n\n<p>If you already know your competitors, you can jump straight to the keyword extraction process.<\/p>\n\n\n\n<p><strong>Here\u2019s how to do it in LowFruits:<\/strong><\/p>\n\n\n\n<p>1. Navigate to the <strong>Extract<\/strong> tool in the left menu.<\/p>\n\n\n\n<p>2. Select <strong>Ranking<\/strong> from the upper list of features.<\/p>\n\n\n\n<p>3. Add the domains of your competitors and click <strong>Extract<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"441\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/extract-competitor-ranking-keywords-1024x441.jpg\" alt=\"Extract tool with ranking settings and competitor websites.\" class=\"wp-image-2624\" title=\"Extract Competitors' Keywords\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/extract-competitor-ranking-keywords-1024x441.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/extract-competitor-ranking-keywords-300x129.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/extract-competitor-ranking-keywords-768x331.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/extract-competitor-ranking-keywords-1536x661.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/extract-competitor-ranking-keywords.jpg 1800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>LowFruits will generate a keyword report for your competitors, which will appear lower on the current page. (If you don\u2019t see it, just scroll down.)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"257\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/extraction-report-1024x257.jpg\" alt=\"Competitor keyword extraction report in LowFruits.\" class=\"wp-image-2212\" title=\"List of Keyword Extraction Reports\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/extraction-report-1024x257.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/extraction-report-300x75.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/extraction-report-768x193.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/extraction-report.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>You can:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Download the <strong>full report<\/strong> to your computer.<\/li>\n\n\n\n<li>Create a LowFruits keyword report of the <strong>top 10 keywords <\/strong>for each competitor.<\/li>\n\n\n\n<li>Create a LowFruits keyword report of the <strong>top 100 keywords<\/strong> for each competitor.<\/li>\n<\/ul>\n\n\n\n<p>Regardless of which option you choose, you\u2019ll have a list of local competitor keywords at your fingertips.<\/p>\n\n\n\n<p>If you open any of these reports in LowFruits, I recommend following the earlier steps of applying filters (SD max: 1, # Weak spots min: 1) and sorting by volume. This will help you prioritize which keywords to target <strong>first<\/strong>.<\/p>\n\n\n\n<p>Now, let\u2019s review the final step for outranking the competition in local search.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-build-a-content-strategy-with-keyword-clusters\">5. Build a Content Strategy With Keyword Clusters<\/h3>\n\n\n\n<p><a href=\"https:\/\/lowfruits.io\/blog\/what-is-keyword-and-topic-clustering\/\" title=\"What Is Keyword and Topic Clustering?\">Keyword clusters<\/a> are the secret weapon of SEO professionals.<\/p>\n\n\n\n<p>The idea is to <strong>organize related keywords into groups<\/strong>. You then use these clusters to target more than one keyword in a piece of content.<\/p>\n\n\n\n<p>This strategy allows you to<strong> rank for multiple related keywords<\/strong> with a single web page, enhancing its visibility in search engines.<\/p>\n\n\n\n<p>The old-school way of clustering was to use a spreadsheet and organize keywords manually. (Many SEO experts still do this because of its comprehensiveness.)<\/p>\n\n\n\n<p><strong>The caveat?<\/strong><\/p>\n\n\n\n<p>It takes a lot of time to do.<\/p>\n\n\n\n<p>Luckily, LowFruits has a <strong>keyword clustering tool built into it<\/strong>, so you don\u2019t have to group keywords manually.<\/p>\n\n\n\n<p><strong>Here\u2019s how to use it:<\/strong><\/p>\n\n\n\n<p>1. When you\u2019re in any LowFruits keyword report, navigate to the <strong>Clusters tab<\/strong>. This will refresh the view to show all the clusters it found from your keywords.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"489\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-clusters-lowfruits-1024x489.jpg\" alt=\"Keyword clusters for a report about financial advisor local keywords.\" class=\"wp-image-2625\" title=\"Keyword Clusters in LowFruits\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-clusters-lowfruits-1024x489.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-clusters-lowfruits-300x143.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-clusters-lowfruits-768x366.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-clusters-lowfruits-1536x733.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-clusters-lowfruits-2048x977.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>2. Open any of these main cluster keywords to view the individual keywords within. You can do this by simply clicking the keyword cluster you want to view.<\/p>\n\n\n\n<p>In the example below, we have related keywords to \u201corange county financial advisors.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"428\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-cluster-example-1024x428.jpg\" alt=\"List of keywords within a cluster about orange county financial advisors.\" class=\"wp-image-2626\" title=\"Keywords WIthin a Cluster\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-cluster-example-1024x428.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-cluster-example-300x125.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-cluster-example-768x321.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-cluster-example-1536x642.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-cluster-example.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>3. Sort by keyword relevancy by clicking the <strong>percentage<\/strong> sign. This will sort your keywords in descending order, putting the most relevant keywords at the top.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"441\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-relevancy-percentage-1024x441.jpg\" alt=\"Local  SEO keyword research report sorted by descending relevancy.\" class=\"wp-image-2627\" title=\"Sort by Keyword Relevancy\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-relevancy-percentage-1024x441.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-relevancy-percentage-300x129.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-relevancy-percentage-768x331.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-relevancy-percentage-1536x662.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/keyword-relevancy-percentage.jpg 1800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>From here, you could use these keywords to optimize a web page.<\/p>\n\n\n\n<p>In the above example, these keywords would work well on a landing page. They would ensure maximum visibility for a financial advisor in Orange County.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"low-fruits-tip-perform-local-seo-keyword-research-fast\">LowFruits Tip: Perform Local SEO Keyword Research \u2014 Fast<\/h2>\n\n\n\n<p>What if we told you there\u2019s a way to conduct local keyword research <em>even faster t<\/em>han the 5 steps above?<\/p>\n\n\n\n<p>LowFruits makes it possible with a unique feature that allows you to <strong>create your own location-based filter<\/strong> for keyword research.<\/p>\n\n\n\n<p><strong>Here\u2019s how it works:<\/strong><\/p>\n\n\n\n<p>1. Navigate to <strong>Settings<\/strong> in your LowFruits dashboard.<\/p>\n\n\n\n<p>2. Select<strong> Filters\/Lists <\/strong>from the top list of options, then <strong>click Add new<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"616\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-new-filter-settings-1024x616.jpg\" alt=\"Add new filter in LowFruits settings to create a custom filter.\" class=\"wp-image-2628\" title=\"Create a Custom Filter in LowFruits\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-new-filter-settings-1024x616.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-new-filter-settings-300x180.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-new-filter-settings-768x462.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-new-filter-settings-1536x923.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-new-filter-settings.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>3. Create a <strong>name<\/strong> for your report. Make it something easy to remember since this is what you\u2019ll use when performing keyword research. I am naming our example filter \u201c<strong>local<\/strong>.\u201d<\/p>\n\n\n\n<p>4. Add <strong>all the location-based modifiers<\/strong> you created earlier when brainstorming keywords. This should include all the areas where you operate and the variations of those names. For example, neighborhoods, counties, zip codes, etc.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"707\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-filter-list-1024x707.jpg\" alt=\"Custom filter settings for local keywords.\" class=\"wp-image-2629\" style=\"width:564px;height:auto\" title=\"Custom Filter Settings for Local Keywords\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-filter-list-1024x707.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-filter-list-300x207.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-filter-list-768x530.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/add-filter-list.jpg 1342w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Include words that contain the locations where your business operates.<\/figcaption><\/figure>\n\n\n\n<p>5. Click <strong>Add<\/strong>.<\/p>\n\n\n\n<p>You have successfully created filter based on <strong>your specific business locations<\/strong>. <\/p>\n\n\n\n<p>Now, we\u2019re going to use this filter for our local SEO keyword research.<\/p>\n\n\n\n<p>6. Navigate to the <strong>KWFinder<\/strong> tool and enter your <strong>seed keyword with your newly created filter<\/strong>.<\/p>\n\n\n\n<p><strong>To do this:<\/strong> type your keyword then include<strong> the name of your filter in brackets<\/strong>. See the screenshot below for an example.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"264\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/local-keyword-research-filter-1024x264.jpg\" alt=\"Local SEO keyword research filter.\" class=\"wp-image-2630\" title=\"Custom Local Keywords Filter\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/local-keyword-research-filter-1024x264.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/local-keyword-research-filter-300x77.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/local-keyword-research-filter-768x198.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/local-keyword-research-filter-1536x396.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/local-keyword-research-filter-2048x529.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>7. Select your <strong>country<\/strong> and <strong>language<\/strong> settings, then click <strong>Search<\/strong>.<\/p>\n\n\n\n<p>You\u2019ll get a report of keywords <strong>related to your search<\/strong> and<strong> within your business areas of operation<\/strong>.<\/p>\n\n\n\n<p>Here\u2019s an example of the report generated from our search:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"580\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-local-keywords-1-1024x580.jpg\" alt=\"Report generated from the local keywords filter.\" class=\"wp-image-2632\" title=\"Example of Easy Local Keywords\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-local-keywords-1-1024x580.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-local-keywords-1-300x170.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-local-keywords-1-768x435.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-local-keywords-1-1536x870.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/financial-advisor-local-keywords-1.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Ultimately, this filter is a <strong>huge time-saver<\/strong> for busy business owners.<\/p>\n\n\n\n<p>It empowers you to narrow your keyword research to <strong>exactly where you operate<\/strong>.<\/p>\n\n\n\n<p>You could then follow <a href=\"#3-identify-low-competition-keywords\">step 3<\/a> from our previous tutorial, which helps you identify low-competition keywords with high-ranking potential.<\/p>\n\n\n\n<p>Furthermore, you can rinse and repeat the above process for each of your most important seed keywords.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"next-steps-content-optimization-and-rank-tracking\">Next Steps: Content Optimization and Rank Tracking<\/h2>\n\n\n\n<p>You\u2019ve done the keyword research for local SEO.<\/p>\n\n\n\n<p>Now, it\u2019s time to create content that ranks for your target keywords. I recommend using a content optimization tool, like <a href=\"https:\/\/seoboost.com\/\" target=\"_blank\" rel=\"noopener\" title=\"SEOBoost - Write Smarter, Rank Higher\">SEOBoost<\/a>, to ensure effective keyword placement.<\/p>\n\n\n\n<p>SEOBoost checks your content for keyword optimizations and offers <strong>related keywords<\/strong> and <strong>real-time feedback<\/strong>. It\u2019s beginner-friendly and intuitive.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-1024x535.jpg\" alt=\"SEOBoost content optimization recommendations for keywords.\" class=\"wp-image-2114\" title=\"SEOBoost Content Optimization Tool\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-1024x535.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-300x157.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-768x401.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-1536x802.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations.jpg 1800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>By optimizing your content for your keywords, you\u2019ll increase the likelihood of ranking in local searches for relevant queries.<\/p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Note for WordPress users: <\/strong>If you have a WordPress site, I can also recommend <a href=\"https:\/\/aioseo.com\/features\/truseo-score-analysis\/\" target=\"_blank\" rel=\"noopener\" title=\"TruSEO Score Analysis\">All in One SEO\u2019s TruSEO<\/a> tool. It provides real-time feedback and actionable insights directly in the WordPress Editor. <\/p>\n<\/div>\n\n\n\n<p>Here\u2019s an example of the TruSEO Focus Keyphrase Checklist, which helps improve your on-page SEO:<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"494\" height=\"686\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/08\/truseo-focus-keyphrase-checklist.jpg\" alt=\"AIOSEO TruSEO focus keyphrase checklist.\" class=\"wp-image-2327\" style=\"width:294px;height:auto\" title=\"TruSEO Focus Keyphrase Checklist\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/08\/truseo-focus-keyphrase-checklist.jpg 494w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/08\/truseo-focus-keyphrase-checklist-216x300.jpg 216w\" sizes=\"auto, (max-width: 494px) 100vw, 494px\" \/><\/figure>\n\n\n\n<p>Finally, once your content is live, you should <strong>monitor its performance<\/strong> in search results.<\/p>\n\n\n\n<p>LowFruits makes this easy with its <a href=\"https:\/\/lowfruits.io\/docs\/subscriptions-rank-tracker\/\" title=\"LowFruits Keyword Rank Tracker\">Rank Tracker<\/a>.<\/p>\n\n\n\n<p>After adding the keywords you want to track, Rank Tracker will <strong>automatically<\/strong> <strong>fetch keyword rankings<\/strong> from Google and present them to you in a user-friendly dashboard.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"634\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/lowfruits-rank-tracker-1-1024x634.jpg\" alt=\"LowFruits Rank Tracker shows keywords and search engine positions.\" class=\"wp-image-2134\" title=\"LowFruits Rank Tracker\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/lowfruits-rank-tracker-1-1024x634.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/lowfruits-rank-tracker-1-300x186.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/lowfruits-rank-tracker-1-768x475.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/lowfruits-rank-tracker-1-1536x950.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/lowfruits-rank-tracker-1.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>You can see which keywords have <strong>improved<\/strong>, <strong>decreased<\/strong>, and <strong>started<\/strong> or <strong>stopped<\/strong> <strong>ranking<\/strong>.<\/p>\n\n\n\n<p>I like how it presents this data visually because it allows you to understand your keyword performance at a glance.<\/p>\n\n\n\n<p>By understanding how your most important keywords perform, you can make <strong>data-driven decisions<\/strong> to improve your website's visibility in local search.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"local-keyword-research-fa-qs\">Local Keyword Research FAQs<\/h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-are-local-keywords\"><h3 class=\"aioseo-faq-block-question\">What are local keywords?<\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Local keywords are search terms people use when looking for businesses or services near their location. For example, &#8220;best pizza chicago&#8221; or &#8220;vancouver electrician&#8221; are local keywords.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-are-local-keywords\"><h3 class=\"aioseo-faq-block-question\">Is local keyword research different than normal keyword research?<\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Yes, local keyword research is different from traditional keyword research. While both involve identifying relevant search terms, local keyword research specifically focuses on terms that are tied to a particular geographic location.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-are-local-keywords\"><h3 class=\"aioseo-faq-block-question\">Why is keyword research important for local SEO?<\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Keyword research is essential for local SEO because it helps you identify the most relevant search terms that potential customers are using. By targeting these keywords, you can improve your website's visibility in local search results and attract more targeted traffic.<\/p>\n<\/div><\/div>\n\n\n\n<p>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"final-thoughts\">Final Thoughts<\/h2>\n\n\n\n<p>Keyword research for local SEO is essential for businesses to thrive in today's competitive landscape. By following the steps outlined in this guide, you can identify the most relevant keywords for your business and rank higher in local search results.<\/p>\n\n\n\n<p>Remember, SEO is an ongoing process. Continuously monitor your local rankings to make adjustments to your SEO strategy as needed. This approach will help you stay ahead of the competition and attract customers in your area.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Effective keyword research is essential for local SEO. Finding the right keywords can help your business rank higher in local search results and attract customers near you. In this guide, you&#8217;ll learn how to do local SEO keyword research that generates traffic and supports your business&#8217;s growth. The best part? It only takes 5 easy [&hellip;]<\/p>\n","protected":false},"author":248,"featured_media":2661,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"am_check_title_format":true,"am_check_permalink_format":true,"am_check_check_categories":true,"am_check_image_links_new_tab":true,"am_check_links_new_tab":true,"am_check_flifdn_i_zdilyghwmc3q":true,"am_check_bw5lhchtaays6phnuxaab":true,"am_check_7xjfkeyllswtlb8m4geli":true,"am_check_mmpyavkpnvqakyoa0pswp":true,"am_check_nwzd0q2luski4upg5xkib":true,"am_check_phrpfzy7iv6_4sb6gtmfe":true,"am_check_dt_uokjr34nmlp5i4mai5":true,"am_check_ck0ix72zhwrmtntdo09mi":true,"am_check_m0uc7nzckg1x33rffydya":true,"am_check_joaqzpt1pujl4bkkyurpx":true,"am_check_wmavsh39a3yxl49ptxfe7":true,"am_check_v_r5yh0urz2icvtljws0m":true,"am_check_00ob2jv86fnniwqec_pzr":true,"footnotes":""},"categories":[129],"tags":[194,55,195],"class_list":["post-2611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-keywords","tag-local-keyword-research","tag-local-seo","tag-local-seo-keyword-research"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/2611","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/users\/248"}],"replies":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/comments?post=2611"}],"version-history":[{"count":4,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/2611\/revisions"}],"predecessor-version":[{"id":5882,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/2611\/revisions\/5882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/media\/2661"}],"wp:attachment":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/media?parent=2611"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/categories?post=2611"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/tags?post=2611"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}