{"id":493,"date":"2022-03-23T19:41:43","date_gmt":"2022-03-23T19:41:43","guid":{"rendered":"https:\/\/blog.lowfruits.io\/?p=493"},"modified":"2022-03-23T19:41:43","modified_gmt":"2022-03-23T19:41:43","slug":"how-to-find-easy-keywords-in-a-competitive-niche","status":"publish","type":"post","link":"https:\/\/lowfruits.io\/blog\/how-to-find-easy-keywords-in-a-competitive-niche\/","title":{"rendered":"How to Find Easy Keywords in a Competitive Niche"},"content":{"rendered":"\n<p>Even if you\u2019re in a hyper-competitive niche (e.g. insurance, CBD, crypto), you can find easy keywords to grow your authority!  <\/p>\n\n\n\n<p>Today, I\u2019ll show you <strong>how to find low-competition keywords in a competitive niche.<\/strong> ?<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why Should I Care About Low-Competition Keywords?<\/strong><\/h2>\n\n\n\n<p><strong>? Low-competition keywords are keywords with lower search volume and lower difficulty. You don't need a high DA to rank for them.?<\/strong><\/p>\n\n\n\n<p>(If you have a new website, low-competition keywords help you start attracting traffic and grow your authority. <\/p>\n\n\n\n<p>Your competitors don't use them because they're <strong>harder to find<\/strong>, and they don't see the value. But for you &#8211; they're a <em>goldmine<\/em>. ?) <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to Find Low-Competition Keywords in Competitive Niches<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Use Narrow Seed Keywords to Find Profitable Long-Tail Keywords<\/strong><\/h3>\n\n\n\n<p>? Brainstorm your topic. Think about general themes. <strong>Get excellent seed keyword ideas<\/strong> in:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Local shops<\/li><li>Magazines (fantastic if you don't know a lot about the subject yet)<\/li><li>Online glossaries<\/li><li>With a broad search in LowFruits <\/li><li><\/li><\/ul>\n\n\n\n<p>? If you were selling sofas, your narrow <a href=\"https:\/\/blog.lowfruits.io\/how-to-choose-great-seed-keywords\"><strong>seed keywords<\/strong><\/a> could be:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Leather sofa<\/li><li>Dog-friendly sofa<\/li><li>Outdoor sofa<\/li><\/ul>\n\n\n\n<p>? Run <strong>a keyword report to get long-tail keywords<\/strong> (e.g. leather sofa for dogs) or do it manually with a jotted-down list.<\/p>\n\n\n\n<p>I\u2019ll use <a href=\"https:\/\/lowfruits.io\">LowFruits<\/a>:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/8KUTRvTFM_X7xQfxS1HMjhUM1_kWAu3eVnYbjzUVDK2i1eA_Cabx_e5UU9cjhqjn7JXj3Ttt4nP8-2lnppOyhZRjg1Li20zgSPRUavlTCU_S6ip8u31C0r2QNrYgcWvx1SXfXUOQ\" alt=\"\"\/><\/figure>\n\n\n\n<p>(My narrow seed keyword generated <em>over 2800 long-tail keyword ideas<\/em>.)\u00a0<\/p>\n\n\n\n<p>? <strong>Pick the keywords you want to analyze<\/strong> or perform automated analysis on <strong>high-intent<\/strong> keywords<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/-opBbwhoPHfJyWZsyawfGFH8e_HvxuqT_jywbrNBPEBqLMsnS2zSkjhOQG_LVfX45q-GFzykDFu1iY_yV9i9UtEsAaZek1fZquwTQOetpgQN_zxwp7EMOuy4Ki3AUJuZXgrg_sgg\" alt=\"\" width=\"509\" height=\"286\"\/><\/figure>\n\n\n\n<p>? <strong>Focus on keywords that:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Have multiple Low-Fruit icons (apples)<\/li><li>Don't have big competitors<\/li><li>Satisfy informational searches<\/li><li>Aren't syndicated with other search terms<\/li><\/ul>\n\n\n\n<p>(I'll try an informational keyword: &#8220;how to use saddle soap on leather sofa.<strong>&#8220;<\/strong> It has lower search volume, but two low-fruit icons. The blue apple is a forum, which is easier to outrank.)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"995\" height=\"60\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2022\/03\/01.png\" alt=\"\" class=\"wp-image-524\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2022\/03\/01.png 995w, https:\/\/lowfruits.io\/wp-content\/uploads\/2022\/03\/01-300x18.png 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2022\/03\/01-768x46.png 768w\" sizes=\"auto, (max-width: 995px) 100vw, 995px\" \/><figcaption><br><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><strong><em><a href=\"https:\/\/blog.lowfruits.io\/how-to-find-easy-keywords-in-a-competitive-niche#comments\">Is this article helpful? Rate it or share your feedback below!<\/a><\/em><\/strong><\/p><\/blockquote><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u2753 Q: Is Low Search Volume Bad?<\/strong><\/h4>\n\n\n\n<p><strong>No.<\/strong> Most low-competition keywords have search volume from 0 to 100.\u00a0Even <strong><em><a href=\"https:\/\/blog.lowfruits.io\/the-power-of-zero-search-volume-keywords\" target=\"_blank\" rel=\"noreferrer noopener\">search volume zero<\/a> generates traffic.<\/em><\/strong><\/p>\n\n\n\n<p>(People who want to buy look for long-tail keywords.)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u2753<\/strong> <strong>How Detailed Can My Keywords Be?<\/strong><\/h4>\n\n\n\n<p><strong>Don\u2019t go too narrow. <\/strong><\/p>\n\n\n\n<p>For example, if you search for something as narrow as \u201c2-seater letter settee,\u201d you won\u2019t get a lot of keyword ideas:<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/NZAE0q2SmUxiSYo2vgAIzGyP2vFuCplbpOjcX688yNsTrxa_PNN7ZTXrlWY0lv74tkaY7AWv3VfjVYvgNDiDTqMavplp8jB6NqUBxPqXRU_EV9fzloGHFPYZr_O-tDoVJKttVMp9\" alt=\"\" width=\"459\" height=\"284\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Find Keywords Your Competitors Don\u2019t See<\/strong><\/h3>\n\n\n\n<p>Keyword tools take time to find new keywords. But they appear in People Also Ask, Related Searches, and Google Autocomplete, so you'll <a href=\"https:\/\/lowfruits.io\">see them in LowFruits.<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>People Also Ask & Questions<\/strong><\/h4>\n\n\n\n<p>? Find questions people ask about your narrow seed keyword:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Run a keyword report<\/li><li>Visit the &#8220;Questions&#8221; tab<\/li><li>Toggle &#8220;PAA&#8221;<\/li><li>Find KWs with low competition and weak spots<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/EgabUPxufMSF0nOblpLOFY5fW7IdmgO-C3pvHSt2fA2TMNEcM987e9rpd99a-SQcTmYbnIR0mn7koswzhBo5EPFLLEOYD4Kt1VbuNqCVMuQ4ZwnwIb3JNhhU_v1e79tJZ3J9Aeag\" alt=\"\"\/><\/figure>\n\n\n\n<p><strong>Related Searches<\/strong><\/p>\n\n\n\n<p>Find more low-competition keywords in a competitive niche by looking at <strong>Related searches<\/strong> at the bottom of the SERP.<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/v3ns-IdbxfUrfJ8vI-rSALJTyHBKGwiT40iaHJpqiGCqrGF3mD49pTO6nA67gFXivONjzjuOQEuGyyT99Y7aJ7jTA4qx7ESGcUMdLCRO1p1VBkQtFvnMk4S15ELN8ZL8Gc_Ur9pz\" alt=\"\" width=\"352\" height=\"379\"\/><\/figure>\n\n\n\n<p><strong>? Find related long-tail keywords in LowFruits:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Visit the &#8220;Related&#8221; tab<\/li><li>Analyze keywords<\/li><li>Find keywords with low competition and weak spots<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/Y-6N7UNsCV45PNlt9CzKM1PyY0J8sGGzIUEmFc11zlVHSgxpSMuBkDFSnJs1vYVjB8DQcFwGsYLgJOaoXDL7E42pQ8_kTSaGS6lLMmntcPf9iLtsnPk0SZ72pruYBykhuRGgbAUg\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Google Autocomplete<\/strong><\/h4>\n\n\n\n<p>When you start typing your query into the Google search bar,<a href=\"https:\/\/blog.lowfruits.io\/how-to-use-google-autocomplete-to-extract-a-maximum-of-keyword-ideas\"> <strong>Google Autocomplete will try to complete it<\/strong> <strong>using different methods<\/strong><\/a> (including your keywords, cursor position, alphabet letters, wildcard searches, and more).<\/p>\n\n\n\n<p>With <strong>LowFruits, every suggestion is already included<\/strong> in your keyword report.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/kPv7QZA2PX0rBTdATu1dj92JUT80OGniby_q6wWGQvFJx5YntwYhywX9xhcH1AB7__yR7SjgEhbtTbRMpAFdyyFD4CZIj3ELQaGf_QnGmc_06fM2_4jy5u44MkuezHrmoe7axdif\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Learn from Low-Authority Websites<\/strong><\/h3>\n\n\n\n<p><strong>? Find new websites with low Domain Authority that get a lot of traffic:\u00a0<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Visit the &#8220;Competitors&#8221; tab<\/li><li>Filter by \u2018Top performers\u2019 (websites with DA below 20 and high traffic)<\/li><li>Sort by DA lowest -> highest<\/li><li>Filter by \u2018Authority\u2019 (websites with DA lower than 10 or 20)<\/li><li>Click on the \u2018Keywords\u2019 to see their profitable keywords.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/L1m6oqUqpQPc1vqpAV39hj9Otwd3u8pbAvmAPXP4ACGs-XWj7sGyZMBC97nJ6Nd0FDXS33629H7FLD8txweVQ8EdbQwfTtJ2v-XPCh4CB1XbSH8TXhQCcEyc1T7RXj8oj_ezVrpa\" alt=\"\" width=\"527\" height=\"309\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u2753 Can I use my own research?<\/strong><\/h4>\n\n\n\n<p>If you found these websites on your own, use <strong>the \u2018Extract\u2019 and &#8216;Top Performers' features<\/strong> (subscriber-only) to get a list of the keywords they're using to drive traffic.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Extract the keywords that low-authority websites rank for, and create better content.<\/p><\/blockquote>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/G_4PSnWQM8Kn9_1sKaWrf50SESBOfT1anumX4vYwj2qNC6ONnbCNNujWvSosVBg-5o-Ite13ieoAiFiN3FTBGFHAzSPymvbyfE6Tp7Y4ZlRHw17CqeXZxvmsZHRL4QBRur8OGEIm\" alt=\"\" width=\"403\" height=\"256\"\/><\/figure>\n\n\n\n<p>? <strong>Pro tip:<\/strong> if you're importing your competitors, check that they're all relevant before running the analysis.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Listen to Your Audience<\/strong><\/h3>\n\n\n\n<p>Your audience <strong>may not be searching for intuitive terms. <\/strong>Listen to their conversations on <strong>social media and forums<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/_Kd9bunADpUjrD0NLXYfN7BajKS4M8PqyJh3Iwo2oh8gcSdlBQtDStVwX_2-1ba-gSr8WCMJX1lsamOC_DPiA6XJ8gomPHlRBBxw72XxLxNNoYR4T_5XstF6kkL-pcCfPJvZ4Oup\" alt=\"\" width=\"564\" height=\"423\"\/><\/figure>\n\n\n\n<p>You'd target \u201cqualifying widower tax filing status,\u201d but regular people might just look for \u201cwhat to do with taxes if my spouse died.\u201d<\/p>\n\n\n\n<p>? (Search is becoming more conversational. Pay attention to the conversations your competitors may be ignoring.)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Recap: How to Find Low-Competition Keywords<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Get narrow seed keyword ideas<\/strong> (LowFruits search, in local shops, magazines, or online glossaries)<\/li><li><strong>Get long-tail keywords<\/strong> (Analyze the seed keywords in LowFruits)<\/li><li><strong>Identify low-competition keywords<\/strong> (Multiple low-fruit apple icons)<\/li><li><strong>Find questions<\/strong> <strong>about your keyword<\/strong> (Use the &#8220;Questions&#8221; tab in LowFruits)<\/li><li><strong>Find related long-tail keywords<\/strong> (Use the &#8220;Related&#8221; tab)<\/li><li><strong>Learn from low-authority websites that rank<\/strong> (Use the &#8220;Competitors&#8221; tab and filter by &#8220;Top Performers&#8221;)<\/li><li><strong>Extract your competitors' keywords<\/strong><\/li><\/ul>\n\n\n\n<p>[ratemypost]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The higher the search volume, the fiercer the competition. But even if you\u2019re in a hyper-competitive niche like insurance, CBD, or cryptocurrency, there are easy keywords you can use to grow your authority.<\/p>\n","protected":false},"author":7,"featured_media":3760,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"am_check_title_format":false,"am_check_permalink_format":false,"am_check_check_categories":false,"am_check_image_links_new_tab":false,"am_check_links_new_tab":false,"am_check_flifdn_i_zdilyghwmc3q":false,"am_check_bw5lhchtaays6phnuxaab":false,"am_check_7xjfkeyllswtlb8m4geli":false,"am_check_mmpyavkpnvqakyoa0pswp":false,"am_check_nwzd0q2luski4upg5xkib":false,"am_check_phrpfzy7iv6_4sb6gtmfe":false,"am_check_dt_uokjr34nmlp5i4mai5":false,"am_check_ck0ix72zhwrmtntdo09mi":false,"am_check_m0uc7nzckg1x33rffydya":false,"am_check_joaqzpt1pujl4bkkyurpx":false,"am_check_wmavsh39a3yxl49ptxfe7":false,"am_check_v_r5yh0urz2icvtljws0m":false,"am_check_00ob2jv86fnniwqec_pzr":false,"footnotes":""},"categories":[129],"tags":[],"class_list":["post-493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-keywords"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/comments?post=493"}],"version-history":[{"count":0,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/493\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/media\/3760"}],"wp:attachment":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/media?parent=493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/categories?post=493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/tags?post=493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}