{"id":6456,"date":"2025-10-23T09:15:00","date_gmt":"2025-10-23T13:15:00","guid":{"rendered":"https:\/\/lowfruits.io\/?p=6456"},"modified":"2025-10-06T17:44:48","modified_gmt":"2025-10-06T21:44:48","slug":"how-to-steal-competitors-keywords","status":"publish","type":"post","link":"https:\/\/lowfruits.io\/blog\/how-to-steal-competitors-keywords\/","title":{"rendered":"My 5-Step Guide on How to Steal Competitors\u2019 Keywords"},"content":{"rendered":"\n<p>I know&#8230; the phrase &#8220;stealing competitors' keywords&#8221; sounds a <em>little<\/em> aggressive. But trust me, it's a completely ethical and essential SEO practice for getting your business found online.<\/p>\n\n\n\n<p>When I talk about stealing keywords, I don't mean copying and pasting their content. (That's a <a href=\"https:\/\/lowfruits.io\/blog\/white-hat-vs-black-hat-seo\/\" title=\"White Hat vs. Black Hat SEO: Play by the Rules or Pay the Price\">black hat SEO tactic<\/a> and big ethical no-no.)<\/p>\n\n\n\n<p>No, I'm talking about <strong>performing a keyword gap analysis<\/strong> to spy on competitors' keywords and &#8220;steal&#8221; these insights for my own content. It\u2019s surprisingly simple and can make a serious difference for your SEO.<\/p>\n\n\n\n<p>This guide will show you my<strong> 5-step process <\/strong>on how to steal competitors\u2019 keywords. I'll share <em>exactly<\/em> how I peek into their keyword and content strategies and use this information to outrank them in search results.<\/p>\n\n\n\n<p>Plus, it\u2019s super easy, meaning anyone can do it.<\/p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents crazy has-background is-layout-flow wp-block-group-is-layout-flow\">\n<p>In This Article<\/p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#why-you-should-spy-competitors-keywords-steal-them-for-your-seo\">Why You Should Spy Competitors&#x2019; Keywords &#x26; Steal Them for Your SEO<\/a><ul><li><a href=\"#reason-1-helps-you-find-hidden-ranking-gems\">Reason 1: Helps You Find Hidden Ranking Gems<\/a><\/li><li><a href=\"#reason-2-gives-you-a-proven-content-roadmap\">Reason 2: Gives You a Proven Content Roadmap<\/a><\/li><li><a href=\"#reason-3-exposes-weak-competitors-in-serps\">Reason 3: Exposes Weak Competitors in SERPs<\/a><\/li><li><a href=\"#reason-4-saves-you-a-ton-of-time\">Reason 4: Saves You a Ton of Time<\/a><\/li><\/ul><\/li><li><a href=\"#my-5-step-process-to-steal-competitors-keywords\">My 5-Step Process to Steal Competitors&#x2019; Keywords<\/a><ul><li><a href=\"#step-1-i-identify-my-true-competitors\">Step 1: I Identify My True Competitors<\/a><\/li><li><a href=\"#step-2-find-the-keywords-they-rank-for\">Step 2: Find the Keywords They Rank For<\/a><\/li><li><a href=\"#step-3-analyze-for-weak-spots-easy-keywords\">Step 3: Analyze for &#x201C;Weak Spots&#x201D; &#x26; Easy Keywords<\/a><\/li><li><a href=\"#step-4-create-better-content\">Step 4: Create Better Content<\/a><\/li><li><a href=\"#step-5-promote-content-on-various-platforms\">Step 5: Promote Content on Various Platforms<\/a><\/li><\/ul><\/li><li><a href=\"#my-go-to-tools-for-stealing-competitors-keywords\">My Go-To Tools for Stealing Competitors&#x2019; Keywords<\/a><\/li><li><a href=\"#now-that-you-know-how-to-steal-your-competitors-keywords\">Now That You Know How to Steal Your Competitors&#x2019; Keywords&#x2026;<\/a><\/li><li><a href=\"#faqs-about-how-to-spy-on-competitors-keywords\">FAQs About Competitor Keyword Research<\/a><\/li><\/ul><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-you-should-spy-competitors-keywords-steal-them-for-your-seo\">Why You Should Spy Competitors\u2019 Keywords & Steal Them for Your SEO<\/h2>\n\n\n\n<p>Back in my early days of SEO, I used to just guess at what my audience wanted. I'd create content, publish it to the digital abyss, and&#8230; nothing. No rankings. And not a single visitor in sight.<\/p>\n\n\n\n<p>That's until I learned the power of <a href=\"https:\/\/lowfruits.io\/blog\/find-competitors-keywords\/\" title=\"How to Find Competitors\u2019 Keywords (& Outrank Them!)\">competitor keyword research.<\/a><\/p>\n\n\n\n<p><strong>Keyword research removes the guesswork from SEO.<\/strong> It tells you <em>exactly<\/em> what your audience is looking for <em>and<\/em> the words they're using in search engines to find it.<\/p>\n\n\n\n<p>Today, stealing competitors' keywords is a core part of my content strategy. Because who better to get your keywords from than the websites already ranking for what you want? (And connecting with your customers.)<\/p>\n\n\n\n<p>Here\u2019s why I (and you should) do it:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"reason-1-helps-you-find-hidden-ranking-gems\">Reason 1: Helps You Find Hidden Ranking Gems<\/h3>\n\n\n\n<p>The smart competitors in your niche will target <a href=\"https:\/\/lowfruits.io\/blog\/long-tail-keywords\/\" title=\"Long-Tail Keywords: What They Are & How to Find Them\">long-tail keywords<\/a>, not the flashy, high-volume ones that are impossible to rank for. These lower competition phrases are <strong>easier to rank for<\/strong> and have <strong>higher conversion rates<\/strong>. That's because they represent a specific <a href=\"https:\/\/lowfruits.io\/blog\/search-intent\/\" title=\"Search Intent Explained: What It Is, 4 Types, & Why It Matters\">search intent<\/a>.<\/p>\n\n\n\n<p>By finding these keywords in your competitors\u2019 strategies, you can leverage them in your own optimizations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"reason-2-gives-you-a-proven-content-roadmap\">Reason 2: Gives You a Proven Content Roadmap<\/h3>\n\n\n\n<p>You don't have to come up with every <a href=\"https:\/\/lowfruits.io\/blog\/come-up-with-content-ideas\/\" title=\"17 Creative Ways to Come Up With New Content Ideas in 2025\">new content idea<\/a>.<\/p>\n\n\n\n<p><strong>Your competitors have already done the difficult work<\/strong> of finding topics that resonate with your shared audience. By analyzing their top-performing content, you can identify a ready-made list of topics that are already proven to attract traffic.<\/p>\n\n\n\n<p>This gives you a clear content roadmap and eliminates the risk of creating articles that no one is searching for. You can simply use their success as a starting point and then create a more valuable and helpful piece of content.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"reason-3-exposes-weak-competitors-in-serps\">Reason 3: Exposes Weak Competitors in SERPs<\/h3>\n\n\n\n<p>Google's goal is to provide the best possible answer to a user's query. When a low-authority site ranks on the first page, it's a signal that Google hasn't yet found a truly great, authoritative piece of content for that keyword.<\/p>\n\n\n\n<p><strong>This is your cue to step in <\/strong>and create that definitive guide, satisfying both the user and the search engine, and earning you that top spot. You can easily outrank these weak competitors with a well-researched, comprehensive article.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"reason-4-saves-you-a-ton-of-time\">Reason 4: Saves You a Ton of Time<\/h3>\n\n\n\n<p>Traditional keyword research can be tedious. It involves a lot of brainstorming, filtering, and manual <a href=\"https:\/\/lowfruits.io\/blog\/how-to-do-a-serp-analysis\/\" title=\"How to Do a SERP Analysis in 5 Easy Steps (With Examples)\">SERP analysis<\/a>.<\/p>\n\n\n\n<p>By starting with a competitor's domain, <strong>you get an instant, pre-vetted list of keywords <\/strong>that are already relevant to your niche and audience. This allows you to jump directly to the most critical steps of the process: analyzing opportunities and creating content.<\/p>\n\n\n\n<p>In summary, you're leveraging your competitors' success to build your own content strategy in a fraction of the time.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"my-5-step-process-to-steal-competitors-keywords\">My 5-Step Process to Steal Competitors\u2019 Keywords<\/h2>\n\n\n\n<p>This is the exact strategy I use for my own websites and for clients. I\u2019ll walk you through it from start to finish.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"step-1-i-identify-my-true-competitors\">Step 1: I Identify My True Competitors<\/h3>\n\n\n\n<p>The first thing I do is figure out who I'm really competing against. I search for my main keywords and look at the first page of the search results. I\u2019m looking for two types of competitors:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Direct Competitors:<\/strong> These are other businesses or blogs in my niche that offer a similar product or service.<\/li>\n\n\n\n<li><strong>Organic (Indirect) Competitors:<\/strong> These are sites ranking for my target keywords, but might not be in my industry. For example, a big-box store might rank for a product review keyword, but I know I can beat them with a more detailed, expert article.<\/li>\n<\/ol>\n\n\n\n<p><strong>I create a short list of 3-5 of these competitors<\/strong> to start my analysis.<\/p>\n\n\n\n<p>Let\u2019s run through a quick example. We\u2019ll imagine I\u2019m a florist in Los Angeles. I want to rank for the keyword \u201clos angeles florist\u201d so that\u2019s what I searched in Google.<\/p>\n\n\n\n<p>After sponsored posts and the Local Pack, these are the top organic search results:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/direct-competitors-1024x640.jpg\" alt=\"Direct competitors in Google search results for los angeles florists.\" class=\"wp-image-6469\" style=\"width:775px;height:auto\" title=\"Direct Competitors\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/direct-competitors-1024x640.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/direct-competitors-300x188.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/direct-competitors-768x480.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/direct-competitors.jpg 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>All these websites would be considered <strong>direct competitors<\/strong>. That\u2019s because they\u2019re each a florist in LA. We\u2019re selling the same thing (flowers) to the same customers (people in LA).<\/p>\n\n\n\n<p>If I continue scrolling down the first page, I run into our first <strong>organic (indirect)<\/strong> competitor:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"295\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/indirect-competitor-1024x295.jpg\" alt=\"Example of an indirect competitor in Google is a blog post about flowers from the digital publication Modern Luxury.\" class=\"wp-image-6466\" style=\"width:673px;height:auto\" title=\"Organic\/Indirect Competitor\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/indirect-competitor-1024x295.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/indirect-competitor-300x86.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/indirect-competitor-768x221.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/indirect-competitor.jpg 1100w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>This is an indirect competitor because it\u2019s not actually another LA florist selling to local customers. Instead, it\u2019s a lifestyle digital publication that simply has an article on the best florists in Los Angeles.<\/p>\n\n\n\n<p>So, in \u201creal life,\u201d they\u2019re not a risk to taking my physical customers. However, <strong>digitally<\/strong>, they\u2019ve taken a <em>keyword<\/em> that I want to rank for.<\/p>\n\n\n\n<p>This means they\u2019re still a threat to my online visibility.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"step-2-find-the-keywords-they-rank-for\">Step 2: Find the Keywords They Rank For<\/h3>\n\n\n\n<p>Once I have my list of competitors, I use a <a href=\"https:\/\/lowfruits.io\/blog\/best-seo-keyword-research-tools\/\" title=\"15 Best SEO Keyword Research Tools [Free & Paid]\">keyword research tool <\/a>to do some digging.<\/p>\n\n\n\n<p>For our tutorial, I\u2019m going to use <a href=\"https:\/\/lowfruits.io\/\" title=\"LowFruits - Analyze the SERPs Faster, Find Weak Spots\">LowFruits<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/lowfruits.io\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"557\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/03\/new-lowfruits-homepage-1024x557.jpg\" alt=\"LowFruits homepage, the best keyword research tool to spy on competitors' keywords.\" class=\"wp-image-5292\" title=\"LowFruits\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/03\/new-lowfruits-homepage-1024x557.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/03\/new-lowfruits-homepage-300x163.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/03\/new-lowfruits-homepage-768x418.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/03\/new-lowfruits-homepage.jpg 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>LowFruits is the <a href=\"https:\/\/lowfruits.io\/blog\/best-long-tail-keyword-research-tools\/\" title=\"6 Best Long-Tail Keyword Research Tools [Free & Paid]\">best long-tail keyword research tool<\/a> for investigating your competitors. Its <strong>Extract<\/strong> tool is particularly useful for stealing your competitors\u2019 keywords.<\/p>\n\n\n\n<p>Here\u2019s how it works:<\/p>\n\n\n\n<p>First, you navigate to the <strong>Extract<\/strong> tool from the left menu. Then, select the <strong>Ranking<\/strong> tab at the top.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"449\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/lowfruits-extract-rankings-1024x449.jpg\" alt=\"LowFruits Extract tool allows you to find competitors' keywords.\" class=\"wp-image-2684\" title=\"Ranking Tab in the Extract Tool\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/lowfruits-extract-rankings-1024x449.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/lowfruits-extract-rankings-300x132.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/lowfruits-extract-rankings-768x337.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/lowfruits-extract-rankings-1536x674.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/10\/lowfruits-extract-rankings.jpg 1650w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box is-style-success\" role=\"alert\">\n<p><strong>Pro Tip: <\/strong>Be sure to switch to the Ranking tab before entering your URLs! The default tab when you enter the Extract tool is Ideas. This report will give you competitor keyword ideas, but not necessarily the keywords they\u2019re <em>actually<\/em> ranking for. You won\u2019t get specific metrics, like impressions or position, either.<\/p>\n<\/div>\n\n\n\n<p>Once you\u2019ve reached the above page, you\u2019ll <strong>enter the URLs of the websites we found in step 1<\/strong>.<\/p>\n\n\n\n<p>So, in my case, that would be:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.frenchflorist.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"French Florist\">https:\/\/www.frenchflorist.com\/<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/highlandparkflorist.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Highland Park Florist\">https:\/\/highlandparkflorist.com\/<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/gillyflowers.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Gilly Flowers\">https:\/\/gillyflowers.com\/<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.modernluxury.com\/best-flower-shops-los-angeles\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Modern Luxury\">https:\/\/www.modernluxury.com\/best-flower-shops-los-angeles\/<\/a><\/li>\n<\/ul>\n\n\n\n<p>After you\u2019ve entered all your URLs, click the <strong>Extract<\/strong> button.<\/p>\n\n\n\n<p>LowFruits will generate a keyword report that you can find by scrolling down the page. Your most recent report will be on the top.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"322\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keyword-report-1024x322.jpg\" alt=\"Download your competitors' keywords.\" class=\"wp-image-6467\" title=\"Download Competitors' Keyword Rankings\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keyword-report-1024x322.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keyword-report-300x94.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keyword-report-768x241.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keyword-report-1536x482.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keyword-report.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>To view all your competitors\u2019 ranking keywords, click the <strong>blue download button<\/strong>.<\/p>\n\n\n\n<p>From here, open the downloaded .XLS report. Here\u2019s what mine looks like:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"434\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/steal-competitors-keywords-1024x434.jpg\" alt=\"Spreadsheet of competitor keywords.\" class=\"wp-image-6468\" title=\"Competitor Keywords in Excel\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/steal-competitors-keywords-1024x434.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/steal-competitors-keywords-300x127.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/steal-competitors-keywords-768x325.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/steal-competitors-keywords-1536x651.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/steal-competitors-keywords.jpg 1565w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>LowFruits organizes the report by domain, so you\u2019ll notice that all these first results are for <a href=\"http:\/\/frenchflorist.com\" target=\"_blank\" rel=\"noopener nofollow\" title=\"French Florist\">frenchflorist.com<\/a>.<\/p>\n\n\n\n<p>In addition to the keyword itself, it also gives you the following <a href=\"https:\/\/lowfruits.io\/blog\/keyword-metrics\/\" title=\"7 Keyword Metrics Every SEO Pro Knows (And You Should Too)\">keyword metrics<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/lowfruits.io\/blog\/keyword-search-volume\/\" title=\"Keyword Search Volume Explained: Why Higher Isn\u2019t Always Better\">Search volume<\/a><\/li>\n\n\n\n<li>Cost per click (CPC)<\/li>\n\n\n\n<li>Ranking URL<\/li>\n\n\n\n<li>Position<\/li>\n<\/ul>\n\n\n\n<p>Congratulations.<strong> You just found your competitors\u2019 keywords!<\/strong><\/p>\n\n\n\n<p>Time to move on to our next step.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"step-3-analyze-for-weak-spots-easy-keywords\">Step 3: Analyze for \u201cWeak Spots\u201d & Easy Keywords<\/h3>\n\n\n\n<p>This is where the magic happens and where a tool like LowFruits becomes absolutely essential.<\/p>\n\n\n\n<p>At this step, we\u2019re going to curate our list to <strong>find the low-hanging fruit<\/strong>. These are easy keyword targets that give us the best chance of ranking high in <a href=\"https:\/\/lowfruits.io\/blog\/what-are-serps\/\" title=\"What Are SERPs?  An Easy Guide to Search Engine Results Pages\">SERPs<\/a>.<\/p>\n\n\n\n<p>To get started, we\u2019re going to return to our competitor keyword report and click the <strong>Top 10 <\/strong>button.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"266\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-competitor-keywords-1024x266.jpg\" alt=\"Button to view competitors' keywords ranking in the top 10 search results.\" class=\"wp-image-6464\" title=\"Keywords Ranking in the Top 10 \" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-competitor-keywords-1024x266.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-competitor-keywords-300x78.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-competitor-keywords-768x200.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-competitor-keywords.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>This will take us over to the <strong>Import<\/strong> tool in LowFruits. It will also <strong>prepopulate the data <\/strong>with your competitors\u2019 ranking keywords.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"553\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/import-tool-1024x553.jpg\" alt=\"Import tool shows competitors' keywords.\" class=\"wp-image-6463\" title=\"Import Competitors' Keywords\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/import-tool-1024x553.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/import-tool-300x162.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/import-tool-768x415.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/import-tool.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>All you have to do is scroll down to the bottom of the list and click <strong>Import<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Note: <\/strong>The default setting is to \u201cAnalyze all\u201d keywords. LowFruits uses a credit system for keyword analysis. 1 keyword analyzed = 1 credit. If your list is too long, or you\u2019re low on credits, just remove some keywords from the above list or uncheck the \u201cAnalyze all\u201d box. (You can manually select which ones to analyze afterward.)<\/p>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"581\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/analyze-all-import-1024x581.jpg\" alt=\"Box to select analyze all and import keywords.\" class=\"wp-image-6461\" style=\"width:559px;height:auto\" title=\"Analyze All Box\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/analyze-all-import-1024x581.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/analyze-all-import-300x170.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/analyze-all-import-768x436.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/analyze-all-import.jpg 1100w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>I have plenty of credits, so I went ahead and analyzed all when importing.<\/p>\n\n\n\n<p>This is what my report looks like:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"456\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keywords-kwfinder-1024x456.jpg\" alt=\"How to steal competitors' keywords in LowFruits. Report shows competitor keywords.\" class=\"wp-image-6462\" title=\"Competitor Keyword Report\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keywords-kwfinder-1024x456.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keywords-kwfinder-300x134.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keywords-kwfinder-768x342.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keywords-kwfinder-1536x684.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/competitor-keywords-kwfinder.jpg 1800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Reminder:<\/strong> if you unchecked the \u201cAnalyze all\u201d box, the right columns will be empty. You\u2019ll just need to select which keywords you want to analyze manually by clicking the box to the left of each keyword. Then, click the \u201cExtract\u201d button that will appear on the screen.<\/p>\n<\/div>\n\n\n\n<p>Okay, our competitor keywords are now officially in the <strong>KWFinder<\/strong> of LowFruits. This is the heart of keyword research, and where we\u2019re going to find our easy keywords.<\/p>\n\n\n\n<p>To do that, we\u2019re going to pay attention to the following two columns:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>SERP Difficulty Score (SD):<\/strong> This metric represents <a href=\"https:\/\/lowfruits.io\/blog\/keyword-difficulty\/\" title=\"Keyword Difficulty: What It Is, Why It Matters, & How to Find It\">keyword difficulty<\/a>. It\u2019s on a scale of 1 to 3, with 1 being the easiest, and 3 the hardest.<\/li>\n\n\n\n<li><strong>Weak Spots:<\/strong> Each icon represents a low-authority domain ranking in the top 10 search results. These are weak domains you can potentially outrank with high-quality content.<\/li>\n<\/ul>\n\n\n\n<p>So, like any good research tool, let\u2019s work with some filters.<\/p>\n\n\n\n<p>First, we\u2019ll set our <strong>SD filter<\/strong> to a <strong>maximum<\/strong> of <strong>1<\/strong>. Click <strong>Apply<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"399\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/serp-difficulty-filter-1024x399.jpg\" alt=\"SERP difficulty score filter.\" class=\"wp-image-6457\" style=\"width:693px;height:auto\" title=\"SERP Difficulty Filter\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/serp-difficulty-filter-1024x399.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/serp-difficulty-filter-300x117.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/serp-difficulty-filter-768x299.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/serp-difficulty-filter.jpg 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Then, we\u2019ll set the <strong>number of weak websites<\/strong> (# Weak) to a <strong>2 minimum<\/strong>. Click <strong>Apply<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"436\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/min-weak-websites-min-1024x436.jpg\" alt=\"Filter for minimum weak websites.\" class=\"wp-image-6458\" style=\"width:693px;height:auto\" title=\"Weak Websites Filter\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/min-weak-websites-min-1024x436.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/min-weak-websites-min-300x128.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/min-weak-websites-min-768x327.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/min-weak-websites-min.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Now, when we look at our keyword report, <strong>we\u2019ll only have easy keywords<\/strong>. (Keywords with a 1 SD score and multiple Weak Spots.)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"399\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/easy-keywords-low-sd-weak-spots-1024x399.jpg\" alt=\"Easy keywords with low SD scores and multiple weak spots.\" class=\"wp-image-6459\" title=\"Easy Keywords\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/easy-keywords-low-sd-weak-spots-1024x399.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/easy-keywords-low-sd-weak-spots-300x117.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/easy-keywords-low-sd-weak-spots-768x299.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/easy-keywords-low-sd-weak-spots-1536x598.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/easy-keywords-low-sd-weak-spots.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>My final piece of advice is to sort by search volume. <\/strong>Just click the \u201cVol.\u201d column, and LowFruits will sort your report in descending order. This puts your highest volume keywords at the top.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"357\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/sort-by-keyword-search-volume-1024x357.jpg\" alt=\"Sort by search volume filter in LowFruits.\" class=\"wp-image-6460\" title=\"Sort by Search Volume\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/sort-by-keyword-search-volume-1024x357.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/sort-by-keyword-search-volume-300x105.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/sort-by-keyword-search-volume-768x268.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/sort-by-keyword-search-volume-1536x536.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/sort-by-keyword-search-volume.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Boom! <strong>You\u2019ve got high-volume, low-competition keywords prime to rank<\/strong>!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"step-4-create-better-content\">Step 4: Create Better Content<\/h3>\n\n\n\n<p>This is where I have to let you work a bit on your own. But don\u2019t worry, I\u2019ve still got some tips and tricks for you.<\/p>\n\n\n\n<p>At this stage, <strong>you need to create content.<\/strong> But not just <em>okay<\/em> content. You need <strong>great<\/strong> content.<\/p>\n\n\n\n<p>So, to do this, we\u2019re gonna start by checking out the competition. (You know the expression \u201c&#8221;keep your friends close and your enemies closer&#8221;? Yep, it applies to SEO, too.)<\/p>\n\n\n\n<p><strong>Perform a Google search<\/strong> for your <a href=\"https:\/\/lowfruits.io\/blog\/focus-keywords\/\" title=\"Focus Keywords Explained: What They Are & How to Pick Them\">focus keyword<\/a>, and <strong>see what\u2019s already ranking. <\/strong>Is it a blog post? In-depth tutorial? Product page? Video?<\/p>\n\n\n\n<p>The content type can tell you a lot about what users and search engines want to see. (This is called <a href=\"https:\/\/lowfruits.io\/blog\/search-intent\/\" title=\"Search Intent Explained: What It Is, 4 Types, & Why It Matters\">search intent<\/a>.)<\/p>\n\n\n\n<p>If we return to our earlier narrative of me being an LA florist. I may want to write an article about the \u201cdifferent colors of tulips.\u201d After performing a Google search, I can see that this keyword has <strong>informational intent<\/strong>, meaning users want to learn something.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"480\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/organic-search-results-tulips-1024x480.jpg\" alt=\"Organic search results for the query different colors of tulips.\" class=\"wp-image-6465\" title=\"Direct Competitors\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/organic-search-results-tulips-1024x480.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/organic-search-results-tulips-300x141.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/organic-search-results-tulips-768x360.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/organic-search-results-tulips.jpg 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Once you\u2019ve performed your search,<strong> investigate the actual web pages ranking <\/strong>in the top positions. This means clicking through the SERPs to your competitors\u2019 websites and exploring their content.<\/p>\n\n\n\n<p>You need to understand how they\u2019re addressing a topic, and, more importantly, <strong>how you can do it better<\/strong>.<\/p>\n\n\n\n<p>While all of this can be done in Google, you can also do it directly in LowFruits.<\/p>\n\n\n\n<p>Click on the \u201c<strong>View the SERP<\/strong>\u201d button next to the keyword you want to target (and rank for).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"379\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/view-the-serp-in-lowfruits-1024x379.jpg\" alt=\"View the SERP button in the KWFinder report.\" class=\"wp-image-6470\" style=\"width:754px;height:auto\" title=\"View the SERP\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/view-the-serp-in-lowfruits-1024x379.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/view-the-serp-in-lowfruits-300x111.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/view-the-serp-in-lowfruits-768x284.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/view-the-serp-in-lowfruits.jpg 1100w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>This action will open a pop-out window of the <strong>top 10 organic search results<\/strong>.<\/p>\n\n\n\n<p>Here are the results from the same keyword I search in Google just a minute ago (\u201cdifferent colors of tulips\u201d). If you compare the top 3 results to those in the earlier Google screenshot, you\u2019ll see that they\u2019re the same.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"764\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-search-results-tulips-1024x764.jpg\" alt=\"LowFruits shows the top 10 organic search results for the query different colors of tulips.\" class=\"wp-image-6471\" title=\"Top 10 Search Results\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-search-results-tulips-1024x764.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-search-results-tulips-300x224.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-search-results-tulips-768x573.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/top-10-search-results-tulips.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>You can also click any of the URLs to go directly to the web page.<\/p>\n\n\n\n<p>Now that you know what your competitors are doing in their content, <strong>here are some tips to make yours better:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Answer the Searcher's Intent:<\/strong> Figure out <em>why<\/em> someone is searching for this keyword and make sure your content fully addresses their needs.<\/li>\n\n\n\n<li><a href=\"https:\/\/lowfruits.io\/blog\/improve-readability-score\/\" title=\"10 Quick & Easy Ways to Improve Your Readability Score\"><strong>Improve Readability<\/strong><\/a><strong>:<\/strong> Use short paragraphs, clear headings, bullet points, and images to make your content easy to skim and read.<\/li>\n\n\n\n<li><strong>Add More Value:<\/strong> Include a unique perspective, a step-by-step process, or a helpful video that your competitors don't have.<\/li>\n\n\n\n<li><strong>Perfect Your On-Page SEO: <\/strong><a href=\"https:\/\/lowfruits.io\/blog\/on-page-seo\/\" title=\"Easy On-Page SEO: A Beginner\u2019s Guide to Ranking Higher\">On-page SEO<\/a> refers to the practice of optimizing your web pages to rank in search results. A central component of it is strategic keyword optimizations. Put your keywords in all the right places (<a href=\"https:\/\/lowfruits.io\/blog\/seo-title\/\" title=\"How to Write SEO Titles That Rank & Get Clicks (7 Best Practices)\">SEO titles<\/a>, <a href=\"https:\/\/lowfruits.io\/blog\/meta-description\/\" title=\"How to Write Meta Descriptions [Best Practices & Examples]\">meta descriptions<\/a>, <a href=\"https:\/\/lowfruits.io\/blog\/heading-tags\/\" title=\"SEO Heading Tags Explained: A Beginner\u2019s Guide to H1-H6\">heading tags<\/a>, and more).<\/li>\n\n\n\n<li><strong>Use Content Optimization Tools:<\/strong> <a href=\"https:\/\/lowfruits.io\/blog\/best-content-optimization-tools\/\" title=\"7 Best SEO Content Optimization Tools for a Competitive Edge\">Content optimization tools<\/a> can help you incorporate your target keywords without overdoing it. (Don\u2019t fall victim to <a href=\"https:\/\/lowfruits.io\/blog\/how-to-avoid-keyword-stuffing\/\" title=\"How to Avoid Keyword Stuffing for Better SEO [9 Actionable Tips]\">keyword stuffing<\/a>.)<\/li>\n<\/ul>\n\n\n\n<p>Regarding this last point, I really like to use <a href=\"https:\/\/seoboost.com\/\" target=\"_blank\" rel=\"noopener\" title=\"SEOBoost - Write Smarter, Rank Higher\">SEOBoost<\/a> for content optimizations. It provides <strong>real-time feedback<\/strong> for your SEO and keyword optimizations.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-1024x535.jpg\" alt=\"SEOBoost keyword optimization feedback.\" class=\"wp-image-2114\" title=\"SEOBoost Content Optimization Tool\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-1024x535.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-300x157.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-768x401.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations-1536x802.jpg 1536w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/07\/seoboost-keyword-optimizations.jpg 1800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>I\u2019m particularly fond of the fact that it includes <a href=\"https:\/\/lowfruits.io\/blog\/find-related-keywords\/\" title=\"How to Find Related Keywords to Improve Your Content\u2019s Reach\">related keywords<\/a>. This helps me catch additional phrases that can improve the visibility and reach of my content.<\/p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Do you have a WordPress website? <\/strong>WordPress users will be happy to know that SEOBoost integrates with <a href=\"https:\/\/aioseo.com\/\" target=\"_blank\" rel=\"noopener\" title=\"AIOSEO - The World's Best All in One SEO Plugin for WordPress\">All in One SEO<\/a> (AIOSEO), the original WordPress SEO plugin. The <a href=\"https:\/\/aioseo.com\/features\/writing-assistant\/\" target=\"_blank\" rel=\"noopener\" title=\"WordPress Writing Assistant\">AIOSEO Writing Assistant<\/a> provides insights from SEOBoost directly in the editor.<\/p>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"628\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/12\/writing-assistant-optimization-wizard-1024x628.jpg\" alt=\"AIOSEO Writing Assistant gives related keywords in the Optimization Wizard.\" class=\"wp-image-2906\" title=\"AIOSEO Writing Assistant\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/12\/writing-assistant-optimization-wizard-1024x628.jpg 1024w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/12\/writing-assistant-optimization-wizard-300x184.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/12\/writing-assistant-optimization-wizard-768x471.jpg 768w, https:\/\/lowfruits.io\/wp-content\/uploads\/2024\/12\/writing-assistant-optimization-wizard.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"step-5-promote-content-on-various-platforms\">Step 5: Promote Content on Various Platforms<\/h3>\n\n\n\n<p>Once the content is live, your work isn't quite done. But this part is pretty fun.<\/p>\n\n\n\n<p>You tell all the world just how great your new content is and why they've got to read it.<\/p>\n\n\n\n<p>After I publish a blog post at LowFruits, my next visit is to <strong>Facebook<\/strong>. I create a new post promoting the latest article and linking to our website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"950\" height=\"918\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-facebook-post.jpg\" alt=\"LowFruits Facebook post about image SEO.\" class=\"wp-image-6472\" style=\"width:599px;height:auto\" title=\"LowFruits Facebook Post\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-facebook-post.jpg 950w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-facebook-post-300x290.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-facebook-post-768x742.jpg 768w\" sizes=\"auto, (max-width: 950px) 100vw, 950px\" \/><\/figure>\n\n\n\n<p>From there, I move over to <strong>X<\/strong> (formerly Twitter), and do the same thing.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"950\" height=\"902\" src=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-twitter-post.jpg\" alt=\"LowFruits Twitter post about image SEO.\" class=\"wp-image-6473\" style=\"width:600px;height:auto\" title=\"LowFruits Twitter Post\" srcset=\"https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-twitter-post.jpg 950w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-twitter-post-300x285.jpg 300w, https:\/\/lowfruits.io\/wp-content\/uploads\/2025\/08\/lowfruits-twitter-post-768x729.jpg 768w\" sizes=\"auto, (max-width: 950px) 100vw, 950px\" \/><figcaption class=\"wp-element-caption\">#image_title<\/figcaption><\/figure>\n\n\n\n<p>You don\u2019t have to reinvent the wheel. I just use the same post for both (but when I\u2019ve got more time, I tailor copy to each platform. Technically, this is considered an <a href=\"https:\/\/lowfruits.io\/blog\/seo-best-practices\/\" title=\"15 SEO Best Practices That Really Work (& How To Do Them)\">SEO best practice<\/a>, so do as I say, not as I do!).<\/p>\n\n\n\n<p>From here, you can move on to any other social media platforms you use. I also recommend promoting it to your subscribers via email.<\/p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box is-style-success\" role=\"alert\">\n<p><strong>Pro Tip:<\/strong> Another shout out for WordPress users. AIOSEO has a new <a href=\"https:\/\/aioseo.com\/features\/ai-content-generator\/\" target=\"_blank\" rel=\"noopener\" title=\"AI Content Generator for WordPress\">AI Content Generator<\/a> that can repurpose your blog post into social media copy \u2014 automatically.<\/p>\n<\/div>\n\n\n\n<p>And if it\u2019s a <em>really<\/em> great piece of content, you can even do some outreach asking for backlinks. These are links back to your website from other, external domains.<\/p>\n\n\n\n<p>Overall, the idea behind this step is to <strong>get as much exposure as possible for your content<\/strong>.<\/p>\n\n\n\n<p>And there you have it!<\/p>\n\n\n\n<p>My fool-proof, 5-step process for stealing your competitors\u2019 keywords.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"my-go-to-tools-for-stealing-competitors-keywords\">My Go-To Tools for Stealing Competitors\u2019 Keywords<\/h2>\n\n\n\n<p>While this process can be done manually, I use a few tools to speed things up. I mentioned these in my 5-step process, but here\u2019s a quick recap:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Keyword Research Tool:<\/strong> This is essential for steps 1 and 2. It helps me find my organic competitors and get a full list of their keywords. While there are many options, I use <a href=\"https:\/\/lowfruits.io\/\" title=\"LowFruits - Analyze the SERPs, Find Weak Spots\">LowFruits<\/a> because it's built to uncover low-competition keywords that are easy to rank for.<\/li>\n\n\n\n<li><strong>SERP Analyzer:<\/strong> This is a crucial tool for step 3. It shows me the top-ranking results for any keyword and helps me spot valuable &#8220;weak spots&#8221; at a glance. LowFruits has a built-in SERP analysis feature that I use for this.<\/li>\n\n\n\n<li><strong>Content Editor:<\/strong> For step 4, I use a content editor with an SEO checklist. This helps me ensure my content is well-structured, readable, and optimized for my target keyword before I hit publish. My favorites are <a href=\"https:\/\/aioseo.com\/\" target=\"_blank\" rel=\"noopener\" title=\"AIOSEO - The World's Best All in One SEO Plugin for WordPress\">All in One SEO <\/a>for WordPress websites and <a href=\"https:\/\/seoboost.com\/\" target=\"_blank\" rel=\"noopener\" title=\"SEOBoost - Write Smarter, Rank Higher\">SEOBoost<\/a> for any other website.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"now-that-you-know-how-to-steal-your-competitors-keywords\">Now That You Know How to Steal Your Competitors\u2019 Keywords\u2026<\/h2>\n\n\n\n<p>It\u2019s time to put your knowledge into action.<\/p>\n\n\n\n<p><strong>&#8220;Stealing&#8221; keywords is all about working smarter, not harder. <\/strong>My 5-step process is a repeatable, profitable strategy for building your content based on what's already working in your niche.<\/p>\n\n\n\n<p>Identify your competitors, find their top keywords, look for easy-to-win opportunities (the low-hanging fruit), create better content, and then promote it.<\/p>\n\n\n\n<p>It\u2019s not rocket science, but it does take strategy.<\/p>\n\n\n\n<p>Now, it's your turn to start building your own content roadmap. Are you ready to find some low-hanging fruit and start outranking your competitors?<\/p>\n\n\n\n<p><a href=\"https:\/\/lowfruits.io\/pricing\/\" title=\"LowFruits Pricing\">Sign up for LowFruits today<\/a> to dominate your niche and grow your visibility online.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faqs-about-how-to-spy-on-competitors-keywords\">FAQs About Competitor Keyword Research<\/h2>\n\n\n\n<div class=\"wp-block-aioseo-theme-accordion\">\n<div class=\"wp-block-aioseo-theme-accordion-item\"><div class=\"wp-block-am-accordion-item__summary u-h4\">What does it really mean to &#8220;steal&#8221; competitors' keywords?<\/div><div class=\"wp-block-am-accordion-item__content\">\n<p>The term &#8220;stealing&#8221; is a metaphor for a competitor keyword analysis. It means you\u2019re identifying your competitorss successful content and keyword strategy, and then creating a better piece of content to attract that same audience to your own website.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-aioseo-theme-accordion-item\"><div class=\"wp-block-am-accordion-item__summary u-h4\">Can you tell me how to steal competitors' keywords?<\/div><div class=\"wp-block-am-accordion-item__content\">\n<p>This article is a step-by-step guide on my process for finding and using competitor keywords to improve your own rankings. You can follow the 5-step process outlined below to get started:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Promote your content online.<\/li>\n\n\n\n<li>Identify your \u201ctrue\u201d competitors.<\/li>\n\n\n\n<li>Find the keywords they rank for.<\/li>\n\n\n\n<li>Analyze the SERPs for \u201cweak spots.\u201d<\/li>\n\n\n\n<li>Create better content.<\/li>\n<\/ol>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-aioseo-theme-accordion-item\"><div class=\"wp-block-am-accordion-item__summary u-h4\">Is stealing competitors' keywords considered black hat SEO?<\/div><div class=\"wp-block-am-accordion-item__content\">\n<p>No. When done correctly\u2014by researching your competitors and creating better, more helpful content\u2014it is a standard, white hat SEO practice. Black hat SEO involves unethical tactics like keyword stuffing or using hidden text, which is not what this process is about. \u201cStealing\u201d keywords is just performing a keyword gap analysis, which is a very standard SEO best practice.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-aioseo-theme-accordion-item\"><div class=\"wp-block-am-accordion-item__summary u-h4\">What is a keyword gap analysis?<\/div><div class=\"wp-block-am-accordion-item__content\">\n<p>A <a href=\"https:\/\/lowfruits.io\/blog\/keyword-gap-analysis\/\" title=\"How to Do a Keyword Gap Analysis the Easy Way (7 Steps)\">keyword gap analysis<\/a> is the process of comparing your website\u2019s keywords with a competitor\u2019s to find keywords they rank for that you do not. It helps you <a href=\"https:\/\/lowfruits.io\/blog\/find-competitors-keywords\/\" title=\"How to Find Competitors\u2019 Keywords (& Outrank Them!)\">find competitors\u2019 keywords<\/a>, identify content opportunities, fill in the gaps in your own strategy, and improve your overall SEO.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-aioseo-theme-accordion-item\"><div class=\"wp-block-am-accordion-item__summary u-h4\">What is the best tool for finding competitor keywords?<\/div><div class=\"wp-block-am-accordion-item__content\">\n<p>While many tools can do this, I personally recommend LowFruits for small business owners and beginners. It\u2019s designed specifically to find low-competition keywords and &#8220;Weak Spots&#8221; that are easy to target and is perfect for building a content strategy from the ground up.<\/p>\n<\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I know&#8230; the phrase &#8220;stealing competitors&#8217; keywords&#8221; sounds a little aggressive. But trust me, it&#8217;s a completely ethical and essential SEO practice for getting your business found online. When I talk about stealing keywords, I don&#8217;t mean copying and pasting their content. (That&#8217;s a black hat SEO tactic and big ethical no-no.) No, I&#8217;m talking [&hellip;]<\/p>\n","protected":false},"author":248,"featured_media":6733,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"am_check_title_format":true,"am_check_permalink_format":true,"am_check_check_categories":true,"am_check_image_links_new_tab":true,"am_check_links_new_tab":true,"am_check_flifdn_i_zdilyghwmc3q":true,"am_check_bw5lhchtaays6phnuxaab":true,"am_check_7xjfkeyllswtlb8m4geli":true,"am_check_mmpyavkpnvqakyoa0pswp":true,"am_check_nwzd0q2luski4upg5xkib":true,"am_check_phrpfzy7iv6_4sb6gtmfe":true,"am_check_dt_uokjr34nmlp5i4mai5":true,"am_check_ck0ix72zhwrmtntdo09mi":true,"am_check_m0uc7nzckg1x33rffydya":true,"am_check_joaqzpt1pujl4bkkyurpx":true,"am_check_wmavsh39a3yxl49ptxfe7":true,"am_check_v_r5yh0urz2icvtljws0m":true,"am_check_00ob2jv86fnniwqec_pzr":true,"footnotes":""},"categories":[129],"tags":[294,293],"class_list":["post-6456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-keywords","tag-spy-on-competitors-keywords","tag-steal-competitors-keywords"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/6456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/users\/248"}],"replies":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/comments?post=6456"}],"version-history":[{"count":4,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/6456\/revisions"}],"predecessor-version":[{"id":6951,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/posts\/6456\/revisions\/6951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/media\/6733"}],"wp:attachment":[{"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/media?parent=6456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/categories?post=6456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lowfruits.io\/wp-json\/wp\/v2\/tags?post=6456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}